United States - Thanksgiving is not just about traditional pies; it's a season ripe with opportunities for bakeries to expand their sales.

This Thanksgiving, consider diversifying your bakery's offerings to cater to the varied tastes and needs of families gathering for the holiday. Dawn Foods has provided several steps to help increase your bakery sales this season.

Start by focusing on different times of the day. Offer a range of baked goods, like apple or spice muffins and pumpkin donuts for breakfast, harvest cookies for an afternoon treat, and mini cupcakes for kids.

This strategy can often be implemented by marketing existing products rather than overhauling your menu, offering an easy path to increased sales.

Next, think about the size and format of your offerings. With celebrations extending beyond Thanksgiving Day, there's a demand for both single-sized desserts for smaller gatherings and larger cakes for big family reunions.

Introducing a variety of sizes, from individual cupcakes to large sheet cakes, ensures you cater to all types of celebrations.

Don't limit yourself to just sweet treats. Thanksgiving is also an ideal time to introduce savory baked goods.

Think cranberry nut bagels or spiced breads, which can be bundled in attractive Thanksgiving boxes, offering convenience to your customers.

Efficiency is key during the busy holiday season. Utilize versatile mixes that can be repurposed for multiple products, like turning a creme cake mix into cookies or muffins.

This approach helps in managing labor shortages and supply chain challenges.

Be mindful of your customers' budget constraints. Offering daily specials and limited-time offers allows you to attract price-sensitive customers while adding high-end creations to appeal to those looking to splurge.

By working closely with suppliers like Dawn Foods, you can find specific solutions tailored to your bakery's needs, ensuring your Thanksgiving offerings are as diverse and inviting as the holiday itself.

It's not just about what you bake; it's about understanding and catering to the evolving needs and preferences of your customers during this festive season.

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